TikTok plans to launch its in-app shopping platform TikTokShop in Spain and Ireland as early as October, and has already begun notifying some merchants and creative agencies to prepare in advance, according to media reports. It is reported that TikTokShop has already recruited a team of about 40 people in Spain. In the U.S. market, TikTok Shop cross-border e-commerce has launched a peak season business strategy, which will be based on the three dimensions of "selling good goods + brand building + new heights", which will help create explosive products and strengthen the brand building of merchants, and continue to help more merchants achieve GMM through the "Billion Dollar Club". We will also continue to help more merchants realize the breakthrough of GMV of 100 million dollars through the "100 Million Dollar Club".