Casual Market Atlanta Expands Summer Programming to Boost Industry Engagement

NEWS

ATLANTA — As the summer edition of Casual Market Atlanta approaches, Andmore and the International Casual Furnishings Assn. (ICFA) have unveiled a comprehensive lineup of events aimed at strengthening connections between buyers, designers, and outdoor living brands.

The market will be held fromJuly 15–17 atAmericasMart Atlanta, with pre-market activities starting onJuly 14. This follows ICFA’s decision to move its annual Awards Gala to the fall market in September, allowing the July event to focus on educational sessions, networking, and showroom experiences.

Jon Pertchik, CEO of Andmore, emphasized the market’s role in fostering industry innovation:“Casual Market Atlanta is more than a showcase—it’s a hub where top buyers and exhibitors collaborate to shape the future of outdoor living.”

Highlights of the Event Schedule:

  • July 14: ICFA Retailer Roundtables & Think Tank – A pre-market lunch-and-learn session for retailers to exchange insights.
  • July 15: ICFA Women’s Leadership Network Breakfast featuring author Dr. Ethan Kross, followed by trend-focused showroom tours. The day also includes the Pink Out Atlanta fundraiser for City of Hope and the ICFA Member Benefits Bazaar.
  • July 16: Trends in Outdoor Living showroom tour continues, alongside a merchandising seminar by Pure Salt Interiors and the ATL United Soccer Social at Mercedes-Benz Stadium.
  • July 17: Elevate Outdoor – A Designer Experience offers curated showroom visits, concluding with Cocktails + Casual, an evening networking event.

A new addition this year is the(A) List Influencer initiative, part of Andmore’s strategy to highlight design and retail trends through industry influencers. The selected influencer will be announced soon.

Siri Scott, ICFA Executive Director, noted:“Our events are designed to inspire fresh ideas, build relationships, and celebrate the outdoor furnishings industry’s achievements.”

Casual Market Atlanta runs alongside theSummer Atlanta Market (July 15–21), offering additional opportunities for cross-industry engagement.

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